"Veronica Mars" Finally Turns Up at iTunes

Mars attacks... iTunes!

Has anyone else noticed that CW drama (and Televisionary obsession) Veronica Mars suddenly (and inexplicably, given all this time) has, as of Wednesday, turned up on the iTunes Store?

While there's no sign of previous seasons (yet, anyway), the nine episodes that have aired to date of Veronica Mars' third season have turned up under the CW network's banner on the iTunes site. As per the standard download price, fans can download individual episodes of Veronica for $1.99 a pop or opt for the Season Pass option, being offered at $34.99.

Considering that cult shows live or die by the strength of their online fan base (some hint that it was brisk iTunes sales that showed NBC the potential of The Office during Season Two), it's only smart to offer Veronica Mars for download, especially given the show's Internet-savvy target demo.

It's a long, cold wait until new episodes of Veronica Mars start airing next year on the CW, so I might just have to pass the time catching up with the gang in Neptune on my iPod. And for those friends of yours still on the fence about tuning into Season Three, here's your opportunity to catch them up before new episodes begin.

Consider this your holiday season PSA.